Quarantine has forced (or perhaps allowed?) us to examine our homes, our spaces, and our storage. A closet clean-out was first on my to-do list when we were told to not leave the house. It gave me the much needed time to examine what clothes are my most worn, most comfortable, and my favorites.
Now, when I do leave the house (rarely) I think much harder about what I am wearing, because this is my one shot to give my favorite looks their single breath of fresh air for the year. Naturally, this examination has extended to the masks I wear. They MUST match my outfit, and more importantly they must be functional (no nose slips here) and with nose-wire so my glasses don’t fog up!
As this new “outfit essential” crept into my life so did the crazy choices. Patterns, prints, shapes and sizes + making sure they fall under CDC guidelines! I was scouring the market for my perfect mask when it dawned on me, shouldn't I care where these masks are coming from just like I do with my clothes?
Shopping sustainably is something that's important to me, so why should that not translate to my masks? Obviously I cannot thrift for my perfect mask as I do with clothing, so sustainability efforts had to be placed elsewhere - what are they made from? Are they made from a natural fiber? Who is making them?
Cue the Clutter Basics Masks!
Made in the USA from 100% organic cotton, with features like nose wire and adjustable ear straps these babies were made with sustainability and re-usability in mind. Did you know that simply outfit repeating is considered a sustainable action?!
Why Choose Organic?
Now, let's dig into a little thing we like to call The Cotton Controversy. Conventional cotton (non-organic) is considered the "dirtiest" and "thirstiest" crop. Meaning, when produced conventionally, it requires the most amount of toxic pesticides and fresh water. Did you know it takes 2,700 liters of water to produce a single cotton t-shirt...yikes!
Other evils include using large tracts of land again and again, ruining the quality of the soil by draining its nutrients. This in turn affects both the crops and the people in the surrounding areas.
The Upsides of Organic
Did you know it uses 91% less water to produce organic cotton, let's say that again...91% LESS WATER.
Less water used in production = less waste
Organic cotton is grown without the use of toxic pesticides, and uses systems that keep up soil quality. Healthy soil creates a natural balance which is beneficial to the ecosystem.
That's not all! Organic cotton produces around 46% less CO2e compared to conventional cotton!
From the seed to the finished fabric, Organic outweighs Conventional.
Back To The Masks!
We have spoken before about how our patterned masks are made from extra scraps of fabric from our pillow production, contributing to our #nowaste philosophy but that was not enough for us! Using organic cotton helps us keep our entire mask line sustainable, so all you have to worry about is do I match my mask with my shoes? Or my purse?
Mask-Up In Style
Looking for your newest accessory? Here are some of my favorite!
These neutrals are perfect for everything! They'll go with your outfit, but more importantly, your winter coat!
If you're always on the go, and need your hands free, these mask chains are perfect! Easy to use clasps and rubber extensions make them a no-brainer essential to use, re-use and use again as a mask chain, glasses chain, sunglass chain or even jewelry! These are the accessory you've been missing, in silver and gold!
Feel your best from head to toe, and always remember to wear your mask!